Enterprise XR programs have come a long way in the last few years. New use cases are being developed and proven. Hardware has matured and expanded. And the teams behind these programs have grown from small pilots to scaled success stories.

That transformation hasn’t come easy. The infrastructure for XR devices has come with limitations. Now that’s about to change. 

Google is bringing Android Enterprise to XR, launching first with the new Samsung Galaxy XR. For enterprise XR program leaders this isn’t just a new piece of hardware. It’s the start of a significant shift in how XR fits into enterprise tech stacks.

What Is Android XR?

Android XR is Google’s operating system for VR and AR headsets. It extends the Android ecosystem that powers billions of mobile devices into XR for the first time.

While Android’s open-source foundation (AOSP) has existed for years, OEMs building XR hardware still had to invest heavily in creating their own XR-specific UI, developer tooling, and ecosystem layers on top of it. The result was a fragmented market where each device behaved differently and developers had to adapt their software for every platform.

Android XR changes that by introducing a unified XR interface and development framework, creating a more consistent foundation for hardware makers, developers, and enterprise deployments.

Now Google is bringing a standardized operating system to the XR ecosystem. Much like how the original Android OS democratized the smartphone market, Android XR offers the same for headsets and glasses. 

It’s a pivotal shift for the spatial computing industry, shifting from isolated experimental tech to a cohesive, open system that can realistically scale.

What This Means for Enterprise XR Programs

For enterprise XR teams, three things stand out.

1. Managing XR devices with ArborXR becomes easier than ever.
   ArborXR is the XR MDM that 3,000+ organizations, including over 50 Fortune 500 companies, rely on to deploy and manage XR at scale. With Android Enterprise now coming to XR, that foundation becomes even stronger. ArborXR benefits from deeper OS integration, enabling simpler enrollment, stronger policy control, and more consistent device management across Android XR devices.
2. Enterprise management infrastructure that IT teams already know.
   Perhaps the most important, Android XR brings Android Enterprise to XR devices for the first time. This enables zero-touch enrollment, Managed Google Play, lock task mode, and settings enforcement at scale. The standardized management system that IT teams have relied on for smartphones and tablets now extends to headsets and glasses.
   
   
3. A content ecosystem that can scale.
   The biggest barrier to enterprise XR adoption has been the lack of available apps. Android XR addresses this program directly. Millions of existing Android 2D apps run in XR immediately. This means developers build once, and reach every Android XR-certified device. The content gap that held enterprise XR back is now closing.
   
   
4. More device choice, less lock-in.
   An open ecosystem means not having to bet your XR program on a single manufacturer’s roadmap. As more OEMs build on Android XR, enterprise buyers will have an array of options across form factors, price points, and use cases, leading to stronger XR fleets.

‍

ArborXR as a Key Partner in the Android XR Ecosystem

As thousands of XR teams know, ArborXR is the XR MDM they rely on to deploy, manage, and scale their programs across Meta, PICO, HTC, Magic Leap, and more. Samsung Galaxy XR joins that growing list of supported devices from day one.

That means everything your team already uses ArborXR for (enrolling devices, deploying apps and files remotely, locking down the in-headset experience with kiosk mode, and tracking learner outcomes with ArborXR Insights) works on Samsung Galaxy XR out of the box. One platform for your entire fleet, with the full Android Enterprise management stack underneath.

For XR leaders, that's less time managing infrastructure and more time proving impact.

"Android XR is the moment the XR industry has been waiting for. For the first time, enterprises have a standardized, open foundation to build serious XR programs on. And ArborXR is ready to help them scale it." Brad Scoggin, CEO and Cofounder, ArborXR

The era of Android XR is just getting started. Samsung Galaxy XR marks a pivotal beginning, and more devices are coming this year. The enterprise XR teams that build on the right infrastructure today will be the ones best positioned to scale as the ecosystem grows.

This is the moment enterprise XR has been building toward, and our team is here to help you scale with it.

For a full breakdown of what's supported on Samsung Galaxy XR, check out our feature support overview.